Friday, September 30, 2005

SHE roped in to promote World of Warcraft

Seems like Blizzard is going all out to attract gamers in China to
play World of Warcraft! There's even this Coke commercial featuring
the gals from the pop group SHE where computer-generated versions of
the pop trio dressed in fantasy warriors outfits fought an evil record
company exec who turns into an orc. The ad is to promote Coke and the
co-branded Coke-WoW website. Maybe Coke is the drink that will fuel
you when you're playing WoW. What happened to the standard gamers'
preferred drink of choice to keep you awake playing hours on end...
Red Bull?

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